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WWF came into existence on 29 April 1961, when a small group of passionate and committed individuals signed a declaration that came to be known as the Morges Manifesto. This apparently simple act laid the foundations for one what has grown into the world's largest independent conservation organization.

50 years on, the black and white panda is a well known household symbol inmany countries. And the organization itself is lucky enough to have won the backing of more than 5 million people throughout the world, and can count the actions taken by people in support of its efforts into the billions. Read more about WWF’s History.

WWF Biodiversity Meta Goal
By 2050, the integrity of the most outstanding natural places on Earth will be conserved, contributing to a more secure and sustainable future for all.

WWF Footprint Meta-Goal
By 2050, humanity’s global footprint will be, and remain, within the Earth’s capacity to sustain life, and the natural resources of our planet will be shared equitably.

© WWF International

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